April 5, 2006 - What can you do to get your customers to happily pay 25% more for your product or service? How can you make your employees six times more loyal to your company and how would it affect your bottom line? Come hear Dana Telford answer these questions and more in an entertaining, thought-provoking presentation based on his new book Integrity Works.
 
 
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Calkins Advisors is a business content company focused on connecting thought leaders with business leaders. We create business forums, compelling events, and provide advisory services to those seeking to benefit from the insights and innovations of today's thought leaders.

The company is led by Gregory Calkins, a seasoned marketing executive and entrepreneur who brings over 12 years of experience in the area of business development and start-up management. Mr. Calkins and his firm offer clients a wealth of business, political, and social relationships in diverse industry sectors. Since January 2003 Calkins Advisors has quickly established itself as a valued business resource and asset to senior executives in the New England area. Calkins Advisors events attract a wide-range of participants including Fortune 500 executives, entrepreneurs, not-for-profit executives, soloists, and community leaders.

Prior to founding Calkins Advisors, Mr. Calkins spent eight years as a business developer, strategic marketer, and alliance builder for Interactive Sports - a New York City-based media company. During his New York City tenure, Mr. Calkins was the lead negotiator for Interactive Sports, one of the industry's most innovative companies.

As the lead executive for Interactive Sports - a media company focused on developed targeted sports and entertainment brands - Mr. Calkins was charged with developing new business relationships to grow its proprietary brands Urban Sports Network, Women's Sports Channel, Nutrition Reports, and its daily news service ISWire. Each media property was produced across multiple media outlets including online, radio, television, wireless, as well as offline events.

Mr. Calkins' focused effort resulted in relationships with nationally recognized media, financial, sports, technology, and entertainment companies -- brands such as BMG Entertainment, American Airlines, Loews Cineplex, Alamo Rent-A-Car, MBNA, SkyTel, and Vibe magazine among others.

 
 
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